1 Million* Tips for Your Public School Tour*Not a million, but it's a lot. Tours are important and have a lot of moving parts! As you no doubt know, your school tour is super-impor...
6 Tips for Engaging Parents Before the Tour StartsCaptive audiences should never be ignored! Ever notice families waiting in your school’s lobby to go on tour? Me too. And what do familie...
Exterior Spruce Up This may or may not be quick... Have you given your home a hard look when you are preparing to sell it, only to suddenly notice a number ...
Utilize Your LobbyInspire your captive audience! The school lobby is an important place within your school. It’s the hub of activity and most significantly...
5 Tips for BrandingIt really is important... Several years ago I toured a charter school that was nice—a new facility, decent classrooms with windows and th...
Name Your Math ProgramIt really is a good idea! Making sure everyone at your school knows the name of at least some of your academic programs should be a prior...
Tour Your CompetitorsI Highly Recommend it! Tour the schools competing with you for students. There. I said it. I am all in on this one. Some people to whom I...
5 Tips for Dealing with the NegativesWe all have them... You know the phrase, "If life gives you lemons, make lemonade?" Of course if you can take your school's negatives (we...